Today I’d like to talk about the possibility of letting your graphical elements interact with each other. An interaction is an essential component of a convincing animation. Let’s have a look at some forms of interaction and what you can do with them. Objects that have the same animation (for example, they are all moving from left to right) seem to …
The Power of Imagery: Photos
There are many different types of media that you can use within your graphic designs and motion graphics. A picture paints a thousand words. Let’s talk about classic, real photos taken by cameras, that you can edit the way you like. These pictures can be incorporated into motion graphics in many different ways. They can simply be used as a …
The importance of a Balanced Design and its Visual Weight
Do you know that situation: You’ve created a new design. The colors are great, typography is perfect and your graphics fit to the message you want to tell. However, something is strange. Somehow your design is inconsistent. Are there too many objects on the left half of your composition? Or are the elements in the bottom half too small compared …
6 factors that influence Legibility in Motion Graphics
It’s an odd thing: You work hours and hours on the best design ever and all that you get to hear from your client is: “It’s kinda difficult to read those words! Can you adjust that?” Did this happen to me? I fear so. It’s a totally common situation. The problem is that you – as the designer – know …