Although the processes of making a movie and producing a motion graphic have many things in common, I think that there is at least one aspect that is extremely different. When filming a movie, a professional film crew will always strive after perfection. Everything has to be clean and technically at the highest stage. The pursuit of perfect lighting conditions, …
NARRATING WITH COLORS: HOW TO COLORIZE A CONSISTENT DESIGN
Let’s talk about colors! You can have the best composition with marvelous design elements, great typography, and spectacular animations. Nevertheless, your design will still be a failure, if the colors you have used don’t fit together or don’t support the overall message of your design. Colors are important! Their impact on your audience shouldn’t be taken lightly. Although not everyone …